Bridal hair stylist
Jonathan Eliasi
Premium personal brand for the bridal world
Jonathan Eliasi
Jonathan is a hair stylist who specializes in brides. When he came to me, it was clear he's a professional who knows what he's doing, but his brand didn't reflect his actual level. We built an identity that speaks for him: an understated language, a minimal logo, and a palette of grays that conveys professionalism without trying.
"Bridal Hair. Personal Vision."
The story of the logo
A minimal logotype that combines the letters J and E in a clean geometric form. The sharp, clean lines convey precision and professionalism. It works equally well on a small screen and in large print, keeping its identity at every size.
The palette
A monochromatic palette of grays. From deep charcoal through to soft white, with all transitions in between. The palette conveys professionalism, neutrality, and quiet luxury — exactly right for a professional hair stylist.
An understated photography style in black, white, and neutral tones. Images that emphasize the professional work itself, the final hairstyle, and the important moments of the bride.
The brand in the real world
Brand book
Logo, palette, typography and applications. Jonathan's entire brand system in one organized document.
View brand bookA project that shows what a professional's personal brand looks like in the bridal world, when it's built right.
